June 25, 2009Staying comfortable in hot or cold

Hi everybody,

This week, we at Altitude Sports met up with Réjean Roussy, the manager from the Icebreaker store in Montreal. In this video spot, Réjean goes over some of the technical aspects of merino wool clothing produced by this wonderful company from New Zealand. He also speaks to us about the different Icebreaker lines, as well as the BAA code, their new tracking system, allowing us to know precisely where the wool comes from for each piece of clothing. We learn that merino fine wool is a really interesting option for hot or cold weather because it breathes perfectly. Also, it does not retain body odor, unlike cotton or synthetic fibers. It’s perfect for traveling.

Before sitting back to watch this video, I feel I should mention that Icebreaker clothing is more popular than ice cream with the Altitude staff. This is just one of the reasons we decided to open an Icebreaker concept store in Mont-Tremblant. Also, we wear merino all year long because of how well it regulates body temperature compared to any other fiber. Even those who have problems with regular wool are able to wear it without feeling itchy. Basically, once you try it on, you don’t ever want to take it off.

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I have also included a few “staff favorites” from the Icebreaker Superfine, Beast and Nature collections in the “related products” section just below.

Please don’t hesitate to ask us any questions. It will be our pleasure to help in any way.

See you soon,

Dave

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