World’s Best Arc'teryx Store-in-Store is in Mont-Tremblant

June 08, 2011World’s Best Arc’teryx Store-in-Store is in Mont-Tremblant

If you have not already seen in Wilderness International Magazine, Altitude-sports.com Mont-Tremblant has recently received a firm pat on the back with an unparalleled international award. In 2011 the April/May issue our Mont-Tremblant store was given the title of World’s best Arcteryx store-in-store. Apparently the competition had been fierce between our shop, one located in Milan, and a third in Tokyo; however, only one shop could take that title. It is with immense pride that we share this award with all of our customers today.

The Mont-Tremblant store, open for almost 2 years now, was well received by Arcteryx fans in Quebec but we had no idea that our creation would take the world by storm. Amy de Bruyne, the store manager, was all choked up when she heard, “I knew it was nice (sniff) but I didn’t think it could compete on an international level like this. I don’t have words to express my pride.” Later she expressed them, but in private.

Timothy Nugent, one of the illustrious judges from WIM had this to say about our shop in shop; “I like your shop, like, a lot!” Truer words have never been spoken Tim. He, as did all the other judges, agreed that Mont-Tremblant’s Arcteryx section had a beautiful equilibrium of style, selection and grit- three things very important to Arcteryx as a brand. Apparently what pushed us over the top was the staff’s undeniable love for the brand and the suggestive mood lighting.

World’s Best Arcteryx Store in Store is in Mont Tremblant

Our two wonderful mannequins

You must be wondering how this will affect your experience at the Mont-Tremblant store. Will egos expand? Will you have to be on a guestlist to enter? Will we buy each other jetpacks? To be honest with you, maybe. We are looking into velvet ropes to put at the front door and having permanent doormen. We also have even bigger plans for the future. We are still haggling for the price, but we are almost certainly going to buy a live elephant for the store. Customers could not only play with it but also put clothing on its tusks when leaving the changing rooms. Imagine that! Finally we will install a Jell-o bar and customers will have receive free Jell-o with any purchase.